Designed R&D Ventures at The New York Times
Cascade Is A Simple Twitter Dashboard For News. It helps the New York Times understand what's trending and who the most influential people are who share their content. The Cascade API is currently being used to show trending articles on the NYTimes.com HTML5 app, the iPhone app and by the ad sales team to sell ads against trending content.
Cascade went through a lot of iterations in its short journey as a product. Before its current form as a trending dashboard (which I designed) and API, we explored what it would take to create a full Twitter analytics platform that would reveal best practices, highlights and influencers for publishers. During this process I created user stories, product roadmaps, feature prioritization, UX wireframes, UI designs and pitched this work in team meetings.